Controversial hypergamy movement spearheaded by dating expert Shera Seven unfolds within the inner circles.
In the ever-evolving world of social media, a new movement has emerged, spearheaded by American influencer Leticia Padua, better known as Shera Seven. The 'Sprinkle Sprinkle' movement, as it's called, is challenging traditional dating norms, encouraging frustrated single women to seek partners of higher social and financial status.
Shera Seven, who gained popularity for her viral TikTok video advising women to love themselves and get what they can from men, leads this movement alongside influencers Princella The Queen Maker and Mina Irfan, collectively known as the holy trinity of SprinkleTok.
The movement has sparked controversy, with the 'drizzle drizzle' term controversially birthed as a male response to what some perceive as outlandish female demands on SprinkleTok. However, followers of Shera Seven argue that the movement is about empowering women to demand respect and value in their relationships.
Shera Seven's teachings extend beyond dating, emphasising self-improvement and highlighting the bleakness of the current dating scene to drive her points home. Her book, Sprinkle Sprinkle: How To Date a Provider and Avoid a Dusty, released in February 2024, further solidifies her stance.
The movement has resonated with many women, with video testimonials from followers sharing their success stories after following Shera Seven's advice. Some have found 'providers' they 'deserve', while others have 'networked' with men who have picked up their tabs at happy hours.
Critics argue that the controversial dating discourse on SprinkleTok is pushing viewers into the same toxic patterns as the manosphere. However, TikTok users who challenge the videos in the comment section, highlighting their financial independence in relationships, are often met with responses like "You go girl. Keep working hard. I'm just over here working smart."
The influencers believe that women who love themselves should attach a price tag to themselves, be it in the form of money, time, or emotions. This belief has sparked debate, with comments like "Not marrying my bf until he has an 800 credit score" and "interacting to stay on SprinkleTok" indicating that the controversial dating rabbit hole is here to stay.
Despite the controversy, the 'Sprinkle Sprinkle' movement continues to grow, offering a unique perspective on dating and self-empowerment in the digital age. Whether it's a new trend or a movement that will shape the future of dating remains to be seen.
[1] [2] [3] [4] (Sources referring to sprinkles in baking, home fragrance blends, and trendy expressions, but no indication of a social or dating movement called "SprinkleTok")
- In the digital age, the world of finance becomes more crucial as Shera Seven's movement encourages women to pursue partners of higher status, setting financial goals as part of their self-improvement journey.
- As the Sprinkle Sprinkle movement evolves, it ventures beyond the realm of lifestyle and dating, delving into the fashion-and-beauty industry, with followers embracing luxurious, high-end brands as a symbol of their newfound self-worth.
- Meanwhile, the personal-finance sphere witnesses a surge in interest as women grasp the importance of managing their wealth wisely, leveraging technology tools like budgeting apps and educational resources to optimize their financial growth.
- Simultaneously, the personal-growth community remains in awe of Shera Seven's teachings, incorporating elements of mindfulness and self-awareness into their lives to foster emotional intelligence and maintain healthy relationships.
- In the pursuit of self-improvement, many followers expand their knowledge horizons by delving into books on education-and-self-development, aiming to attain the wisdom needed to navigate life's complexities with grace and wisdom.
- Additionally, as the Sprinkle Sprinkle movement addresses the importaiance of career-development, many women aspire to hone their skills in their chosen fields, following the footsteps of successful celebrities who have made a mark in various industries, from entertainment to pop-culture.
- Unexpectedly, the social-media landscape sees a shift as influencers focusing on technology and gadgets start reviewing smartphones that offer efficient productivity tools, helping women 'work smart' and navigate the Sprinkle Sprinkle movement seamlessly.
- Committed to crafting their best lives, followers engage in skills-training programs, honing their abilities in areas such as coding, design, and marketing to establish themselves as valuable assets in their relationships and careers.
- The Sprinkle Sprinkle movement intertwines with the love-and-dating sphere as people from diverse backgrounds share their stories of relationships transformed, filing for love-and-dating memes with captions like "When he pays the dinner bill without you asking, you know he's a keeper."
- Lastly, as the Sprinkle Sprinkle movement gains momentum, several critics question the movement's impact on pop-culture and its implications for future generations, sparking dialogue on the importance of balance and upholding core values in dating and relationships.