In the realm of South India, bodybuilding is challenging societal norms, particularly those confined to traditional notions of femininity. Unapologetically breaking the mold, these women are redefining what it means to be strong and powerful.
In the heart of Kerala, a region known for its traditional beauty standards and family expectations, bodybuilding has emerged as an unconventional yet empowering pursuit for women. This challenging path has been trodden by a growing community of female bodybuilders who are defying societal norms and making waves in the sport.
Photographer Keerthana Kunnath, hailing from Kerala herself, has captured this burgeoning community through her series "Not What You Saw." Her project showcases the raw strength and power of these women, often setting them against common backdrops like Kerala's pristine beaches and traditional homes.
The journey of these female bodybuilders is not an easy one. They often face opposition from their families, who do not support their interest in the sport due to societal constraints or financial worries. However, their passion for bodybuilding remains undeterred, serving as a means of reclaiming control and feeling powerful.
Female bodybuilding in Kerala is a testament to resilience and determination. The process of building and maintaining a muscular physique is a significant departure from the traditional expectations of how a woman should look and behave. These women exude joy and confidence in their abilities, a stark contrast to the societal norms that they are challenging.
The community of female bodybuilders in Kerala is gaining recognition through media and photography projects. Keerthana Kunnath's work is being showcased in prominent photography exhibitions, such as Fuji's House of Photography in London and the Royal Photographic Society in Bristol, highlighting their achievements and breaking stereotypes.
Bodybuilding is not just about aesthetics; it also offers numerous health benefits. For female bodybuilders, it provides protection against osteoporosis and enhances immune function. Though this aspect of bodybuilding is often overlooked in traditional beauty standards, it is a crucial component of these women's well-being.
In essence, female bodybuilders in Kerala defy societal conventions and family expectations by pursuing a sport that is often considered unconventional for women. Through their strength, determination, and personal empowerment, they are challenging traditional beauty ideals and making a mark in a field that was previously dominated by men.
The photographs taken by Keerthana Kunnath highlight the beauty and style of these empowered women, showcasing their strength against the backdrop of Kerala's pristine beaches and traditional homes. The style of these female bodybuilders defies traditional notions of beauty and is a powerful testament to their resilience and determination.
