New Zealand's Largest News Group Joins Facebook Boycott
Mark Zuckerberg and Noam Chomsky have spoken out against cancel culture this week, with Zuckerberg's Facebook facing a boycott from major advertisers. New Zealand's largest news group, Stuff, has joined the boycott, ceasing all activity on the platform until further notice.
Stuff, the largest employer of journalists in New Zealand and the fifth-largest news site in the country, has taken a stand against Facebook's handling of divisive speech and conspiracy theories. The company has joined an advertising boycott that includes major brands like Unilever, Verizon, LEGO, Dunkin' Donuts, Pepsi, and Target. The boycott demands structural reforms within Facebook, including the appointment of a human rights expert.
Facebook's executives have met with boycott organizers but have yet to yield significant action. Despite this, few news organizations have joined the debate, with many uncomfortable discussing the issue. Meanwhile, Facebook continues to allow conspiracy theories and divisive speech to circulate, further fueling concerns about its role in society.
Stuff's decision to join the Facebook boycott sends a strong message about the need for responsible management of online platforms. The boycott, backed by prominent figures like Noam Chomsky and Mark Zuckerberg, seeks to address intolerance and extremism by promoting the free exchange of information and ideas. As the largest employer of journalists in New Zealand, Stuff's involvement could influence other news organizations to join the debate and push for change.
